Articles: design
The local authority problem - seven maxims for web design
Local authorities are the Kevin Bacon of the not-for-profit world; you're never more than two or three connections away from them. Ewan explains how to ensure your digital message gets through to them unimpaired.
Posted on 4th February 2011, by Ewan, under Design, Technology
Designing backwards - putting your users first
Designer Wes West believes that the way campaign sites are approached is often fundamentally wrong and that there’s a better way to look at things: backwards.
Posted on 13th December 2010, by Wes West, under Campaigning, Design
How a blog can save your budget
Traditionally, when it comes to executing a campaign online, there's a process to follow. A simplified version runs something along the lines of: work out your message and call-to-action and then hand it over to 'experts' to deliver. And, indeed, this is still very much the best way if you want the best content, the best creative and the most effective means of ‘cut through’.
Posted on 26th March 2010, by Ronnie, under Campaigning
Maths for Designers, Episode 1: The Fibonacci sequence
It’s a series of numbers, basically, and it’s everywhere in nature, from the arrangement of a pine cone to the flowering of an artichoke. It can even be used to describe the reproduction of idealized bees, which is bound to come in handy in the pub. And, fact fans, it was rapped by Mos Def in the song Astronomy (8th Light) by Blackstar.
Posted on 25th February 2010, by Robb Green, under Design
