Comments by Bertie

  • I agree it’s not about creating a fancy new product. It could be adapting an existing tool like the RNID Hearing Check which is a good example of a useful app.

    Bullying UK developed their app for £60 (I read the figure several times to make sure they didn’t miss a “K”)
    http://www.fundraising.co.uk/news/2010/03/31/apple-features-bullyinguk039s-iphone-app

    There was also a very interesting article in the Guardian last week: My iPhone has revolutionised my reading:
    For dyslexics, books are much easier to read on its screen
    http://www.guardian.co.uk/education/2010/apr/06/iphone-makes-reading-books-easier

    As it is more difficult to convince a supporter to install an app on their smart phone, I believe apps will force charities to work collaboratively and agree on ONE product/tool/key message as, unlike microsites, you can’t have different teams having their own app.

    Posted on 12th April 2010 in response to Saving the world. Is there an app for that?