@colalife

Because member since:
August 11, 2010

You can find @colalife on Twitter and LinkedIn, or on their blog.

I run ColaLife. We have used social networks to mobilise people and get Coca-Cola’s attention. We are now in implementation mode and determined to make it happen!

We are talking to Coca-Cola about opening up its distribution channels in developing countries to carry ‘social products’ such as oral rehydration salts, high-dose vitamin A, water purification tablets, or whatever else is required in a particular locality to save lives, particularly children’s lives.

You can buy a Coca-Cola virtually anywhere in developing countries but in these same places 1 in 5 children die before their 5th birthday from simple preventable causes like dehydration from diarrhoea.